Empty seats. Lukewarm applause. Disappointed audience Looking lost… For a circus company, failing to captivate its audience is more than just a disappointment. It’s a tragedy. Explore in this article the 4 important tips to turn your entertainment or circus show into a captivating event.

1. Get to know your entertainment/circus show audience to make them dream

What do you think is the first golden rule when you seek to captivate your audience? Um… Having performers with excellent make-up? (NO). Getting to know your audience? YES, YES, and YES. It’s therefore important to ask your client for all the necessary information about the event’s target audience.

• Are they children?
• Are they teenagers?
• Are they young adults?
• Are they young parents?
• Are they elderly people?
• Is it the general public (children, parents…)?

Having this information will allow you, as a circus company, to:

• Choose the entertainment or circus show appropriate for the target audience
• Adapt the performance accordingly.

Playing for your audience is like composing a symphony: every note, every movement is chosen carefully to create a perfect harmony. Ready to discover the second secret to enchanting your audience? Let’s go then.

2. Mastering the playground: a great asset for a successful entertainment/circus show

Would you play soccer on a basketball court? That would surely be the quickest way to lose a few teeth 😁. Well, that’s why knowing your playground in advance is also important when it comes to entertainment or circus shows.

The venue of your show is much more than a mere scenery. It’s the playing field where each act is orchestrated to harmonize with the natural surroundings. Whether it’s a lush green park, a bustling urban stage, or an intimate theater, each venue presents its own challenges and opportunities.

By understanding the specifics of your performance venue, you can anticipate contingencies (although there will always be other unexpected 😄).

But is it really possible to fascinate your audience without also considering their real needs? Let’s explore the third tip together.

3. Align your entertainment/circus show with the needs of your audience!

Understanding the unique needs of your audience will enable you to offer them an entertainment/circus show that lives up to their expectations. Find out if:

• Your audience is looking for a spellbinding musical performance
• The audience prefer moments of silence punctuated by visual performances
• The late hour of the show, for example, means that your show needs to be adapted to the darkness of the night
• The show should be geared towards toddlers
• Your audience speak another language
• The show should focus more on visuals or serve as a communication tool? etc.

Ask the right questions to the client to identify the real needs of your audience. This way, you can adjust your entertainment/circus show according to their expectations. Let’s now explore the fourth and final tip.

4. Shine through the unexpected to deliver a flawless entertainment/circus show!

Imagine a juggling act that goes wrong because of a lighting failure! Quite embarrassing, isn’t it? 🥴 From unforeseen technical problems to last-minute client requests, an entertainment/circus show can be full of surprises. That’s why flexibility is so important! As my grandfather used to say, ‘A circus company must be as nimble as an acrobat on a tightrope’. 🤣

Captivating your audience lies in the ability to adapt quickly to changing situations. This means:

• having a plan B for every situation
• and always keeping a smile on your face.

Why? Why? Because it’s often the unexpected that creates the most memorable moments. And it’s flexibility that distinguishes an ordinary performance from a truly exceptional experience.

In conclusion…

To captivate your audience and deliver an exceptional entertainment or circus show experience, you need to know your audience inside out, know in advance where the performance will take place, match your show with the real needs of your audience, and be flexible in the face of the unexpected. This way, your entertainment/circus show will truly delight your audience. So, what are you waiting for? Take the plunge and make your audience dream!

With its experience and expertise, M.Trenka Productions is committed to providing you with captivating, tailor-made shows that will impress your audience. M.Trenka Productions handles everything: from costume design to performer coordination, not to mention production logistics. Contact us today! !